Guides

How to Write a Business Case for a Workplace Problem

By Summer Alexander

A support queue keeps growing during busy periods, and Daniel wants approval for a scheduling tool. He starts listing the features he likes. Then he pauses: someone reading his business case would know plenty about the tool and very little about the problem it is supposed to solve. His situation gives us a way to work through what a business case needs to explain.

Start with what is happening in the work

Daniel goes back to the support records. He needs to understand when requests arrive, when people are available, and where delays occur. A growing queue could reflect a scheduling problem, a staffing shortage, or work that takes longer than expected. Each explanation could lead to a different recommendation.

His opening paragraph should describe the problem the available records support, including who is affected and how often it happens. If he has not confirmed the cause, he should say so. That uncertainty belongs in the case because it affects whether the proposed tool is a sensible choice.

When you write your opening, use details a reader can understand without being on your team. Replace a phrase like inefficient process with a description of the actual work: what gets delayed, repeated, missed, or corrected.

Explain what you want to change

Once Daniel has examined the problem, he can assess whether the scheduling tool addresses it. His proposal needs to explain what the team would do differently, who would use the tool, and how much of the operation would be included.

A feature list cannot answer all of those questions. He needs to describe the proposed change in the team's daily work and identify the approval required to try it. If a smaller trial would provide useful evidence, he can define its scope and explain what he would learn from it.

Make the costs and assumptions visible

The purchase price is only part of Daniel's request. Someone would need to configure the tool, check the scheduling information, and help staff learn the process. There may also be an ongoing fee. Those costs belong in the case even if they come from a different budget or involve staff time rather than a new invoice.

He can describe the return in terms of the problem he is trying to address, such as fewer delays during busy periods. Any estimate needs an explanation of its source and assumptions. If he expects time savings, he should explain which task would take less time and how he would check that after the change.

In your case, distinguish costs you know from estimates you still need to confirm. Show the calculation behind an estimated benefit and avoid counting the same benefit twice. Hours freed up for other work do not automatically become money saved.

Give the alternatives a fair hearing

Daniel compares the tool with adjusting the schedule manually and keeping the current approach. He considers the effort, limitations, and likely costs of each option. If a simpler scheduling change could address the problem, his case should acknowledge it.

He also identifies what could interfere with the proposal. Incorrect scheduling information could undermine the tool, and training could add pressure during an already busy period. For each relevant risk, he explains what the team could do to reduce it and what would still remain uncertain.

Include the alternatives that are realistic for your situation. You do not need to invent extra options to fill a template. The reader should be able to see why you recommend one approach and what trade-offs come with it.

Finish with a decision someone can make

Daniel's final section identifies the approval he is requesting, the person responsible for that decision, and when he needs an answer. He also explains how the team would review the change if it went ahead. The business case supports a decision; the result of that decision is still unknown.

Before sending your draft, ask a colleague who is less familiar with the problem to read it. Have them explain what you are proposing and what it would require. Where they have to guess, add the missing context. Use the length your organization requires, while keeping each section focused on information the decision maker needs.